Boar's Head

Evolution through

digital engagement

Boar's Head

Evolution through

digital engagement

As Boar’s Head continues to innovate, they partner with us to create fresh, unexpected content and activate it through integrated digital campaigns. Whether we’re launching a new product or driving customers to the deli, our goal is always to push the brand forward, deepen customer loyalty, and raise the standards of engagement.

Food & Beverage

branding
production
digital
social

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Exploring flavor

Through a variety of highly immersive and unique initiatives, we’ve taken users on culinary journeys around the world, offered fresh content for 30 days straight, built customizable cheese boards, and more. As we develop each campaign, we go on yet another journey with the brand, broadening our understanding of its products, audiences, and relevant media channels.

Fresh and Refined

In addition to meeting the brand’s campaign objectives, our goal is always to build on the success of previous initiatives. We’re constantly experimenting with new ways to engage customers online, whether it’s to increase time spent with brand content or increasing participation in an experience. This means re-evaluating, iterating, and refining each interaction to ensure it delivers maximum value.

Services

Brand Development
Integrated Campaigns
Digital Experiences
Social Media
In-House Production

Food & Beverage

branding
production
digital
social

Digital Island Hopping

To inspire users to explore vibrant flavors and recipes, our content studio recreated the look, feel, and sound of distinctive tropical settings to capture the essence of island cooking.

Digital Island Hopping

To inspire users to explore vibrant flavors and recipes, our content studio recreated the look, feel, and sound of distinctive tropical settings to capture the essence of island cooking.

For the national launch of a new Hawaiian-inspired Boar’s Head product, we created Aloha Adventure, an integrated digital experience transporting fans to exotic island destinations.

Our Fresh Daily campaign introduced 30 days of compelling content, leading customers to spend tens of thousands of hours engaging with brand.

To launch the new Boar’s Head teriyaki-inspired product we transported customers through an immersive digital exploration of the culture & flavors of Asia.

To demonstrate the many possibilities of Boar’s Head Charcuterie & Cheeses, we highlighted the breadth of products by inviting users to create their own perfectly customized cheese board.

Millions of Possibilities

Consumers could create their own charcuterie board from over 9.6 million combinations.

Millions of Possibilities

Consumers could create their own charcuterie board from over 9.6 million combinations.

Years of digital campaigns have yielded sizeable metrics, as well as impact on the bottom line, brand perception, & targeted audience growth.